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Understanding who your ideal customer is can completely transform how you market your business. Instead of wasting time and money trying to reach everyone, you’ll focus on connecting with the people who are most likely to buy from you. That’s why Women’s Council of Entrepreneurs has created the Your Ideal Customer Worksheet - a tool to help you define your ideal customer and build a clear picture of who they are.
This article will explore the importance of knowing your target market and provide strategies on how to effectively reach them for maximum business growth.
When starting a business we usually worry first about the product or service that we are going to provide our customers or clients. We make sure all of the i's are dotted and t's are crossed when it comes to what we do. We get our logo prepared, or services in line, any packaging, documents,… Continue reading 5 Ways to Get More Clients
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