Business Tips

15 Holiday Marketing Ideas for Your Small Business to be Successful

Marketing is one of the most important things for a business. Without marketing you have a product or service that no one knows about! Marketing is the voice of your business without it you will go unseen. Marketing during the holiday season is just as important than any other time of the year, maybe even… Continue reading 15 Holiday Marketing Ideas for Your Small Business to be Successful

Business Tips, Free Downloads

3 Tips on Making Connections and Creating Your Lead List ~ A Free Download

Imagine that you have just gotten back from a great event - you met so many people that were interested in you and your business. You go home, sit at your desk ready to take on the world, and you pause and think - "now what?!" You made all these great connections which are still… Continue reading 3 Tips on Making Connections and Creating Your Lead List ~ A Free Download

Business Tips

6 Easy Ways to be Successful with WCE (Women’s Council Of Entrepreneurs)

When joining an entrepreneurial or networking group the hope is that your effort ends there. The thought is  - “ok! I’ve joined this group now the referrals should start rolling in!!” Unfortunately, as you know that is not the case. And as much as we (the Women’s Council of Entrepreneurs) would love to the networking… Continue reading 6 Easy Ways to be Successful with WCE (Women’s Council Of Entrepreneurs)

Business Tips

Steps to Creating a Cohesive Brand

Creating a brand doesn't happen overnight. It takes strategic planning and consistency to achieve real brand recognition. Most large corporations have teams of employees that make up their marketing department who have strong communication and design skills. But, as small business owner our guess is you have YOU. No need to panic. Here at Women's… Continue reading Steps to Creating a Cohesive Brand

Business Tips, Free Downloads

Organizing Your Visual Brand ~ Free Canva Template

There is so much that goes into running a small business that it can be very overwhelming. Some may look at the title of this and freak out because they feel like that don't have a creative bone in their body. Well, keep reading! Here at WCE we do what we can to lighten the… Continue reading Organizing Your Visual Brand ~ Free Canva Template

Business Tips

7 Growth Mindsets to be a Successful Entrepreneur

As entrepreneurs we focus on strengthening our knowledge in our industry by attending conferences, workshops, and webinars. We make sure we are update-to-date on the latest trends for marketing, that our finances are in order by learning the software or getting a bookkeeper to oversee it. But, do we regularly work on the mindset it… Continue reading 7 Growth Mindsets to be a Successful Entrepreneur

Business Tips

Importance of Social Media and Which Platforms Your Target Market Uses

If we had to pick one main takeaway from the past two years it would be that technology and social media are a great way to keep people connected and informed. With technology and social media on their continued rise, it can really help your small business! Social media is a great way for small… Continue reading Importance of Social Media and Which Platforms Your Target Market Uses

Business Tips

Grow Your Business with the Marketing Rule of 7

Have you ever heard of the Rule of 7? If you’re in marketing you sure have! If not, the Rule of 7 is a “marketing principle that states that your prospects or clients need to see or come across your offer or business at least seven times before they really notice it and start to take action.”  So, that means your… Continue reading Grow Your Business with the Marketing Rule of 7

Business Tips, Free Downloads

Daily Gratitude in 5 Minutes a Day with Free Printable Worksheet

With Thanksgiving so close we always tend to start thinking about gratitude. We feel that focusing on what you are thankful for at the beginning of each day it helps you project a positive mindset throughout the rest of the day. And you might be thinking ~ what does this have to do with being… Continue reading Daily Gratitude in 5 Minutes a Day with Free Printable Worksheet

Business Tips

6 Ways to Prepare Your Business for the Holiday Season

The holidays are right around the corner and holiday shopping is in full swing for most! According to Deloitte’s annual holiday retail forecast, the 2021 holiday shopping season is predicted to "increase by 7-9% with holiday sales reaching $1.28 to $1.3 trillion during the November to January timeframe".  With those numbers, we want to make sure your business… Continue reading 6 Ways to Prepare Your Business for the Holiday Season