Free Downloads

How to Create an Irresistible Lead Magnet That Actually Converts – Download Available!

The WCE Lead Magnet Strategy and Success Checklist is a simple, action-focused guide to help small business owners create effective lead magnets. It walks you through planning content that speaks to your ideal audience, solves a clear problem, and aligns with your offers—plus a success checklist to make sure it’s valuable, well-designed, and optimized to turn leads into paying customers.

Business Tips

How Marketing Efforts Lay the Foundation for Lead Generation

Without a strong marketing foundation, lead generation efforts will fall flat. In this blog, we’ll break down what lead generation is and how marketing efforts lay the groundwork for attracting and converting leads.